E-commerce website

E-commerce website

Selling one product

I did a total redesign of the PickupBox website, logo and other style elements. Then I translated the designs to a fully functional WordPress Theme. Most of the traffic to the website is through organic search results. Therefor migrating the old content to new website and making proper redirects was a big part of the project. Special care went out to the conversion path, which is the most important part of the website.

Visitors enter the checkout page through a CTA. They are stimulated to check the availability by entering their postal code and house number. Then they will redirect to a totally customised order page. The amount of mobile storage units needed is calculated based on their address. Specific data of the address and a picture of the house will be displayed. Eventually the price is calculated based on the chosen options.

The homepage with CTA
Conversion page with dynamic Price Model
Screen from the about page

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